Email http://windowsitpro.com/taxonomy/term/8397/more en Common Mistakes That Can RUIN Your Email Success http://windowsitpro.com/email-delivery-toolkit/common-mistakes-can-ruin-your-email-success <div class="node-body article-body">There are plenty of mistakes that companies can make when crafting email campaigns or creating transactional emails. Fortunately, being aware of these mistakes will allow a company to easily avoid them and craft more deliverable emails.</div> <div class="field-content-focus"> <span>Content Classification:&nbsp;</span> Marketing </div> <div class="og_rss_groups"></div><p><a href="http://windowsitpro.com/email-delivery-toolkit/common-mistakes-can-ruin-your-email-success" target="_blank">read more</a></p> http://windowsitpro.com/email-delivery-toolkit/common-mistakes-can-ruin-your-email-success#comments Email Delivery Toolkit deliverability deliverability Email email email marketing email marketing email success email success mistakes mistakes Spam Spam Tue, 16 Dec 2014 17:39:00 +0000 112661 at http://windowsitpro.com Resending Email: Good Idea or Terrible Idea? http://windowsitpro.com/email-delivery-toolkit/resending-email-good-idea-or-terrible-idea <div class="node-body article-body">Some marketers believe they have pioneered a new marketing strategy – resending emails to recipients who didn’t open it up the first time. In a world where inboxes are already bursting at the seams and spam traps are more efficient than ever before, here are the reasons why your marketing team should think twice before sending again. </div> <div class="field-content-focus"> <span>Content Classification:&nbsp;</span> Marketing </div> <div class="og_rss_groups"></div><p><a href="http://windowsitpro.com/email-delivery-toolkit/resending-email-good-idea-or-terrible-idea" target="_blank">read more</a></p> http://windowsitpro.com/email-delivery-toolkit/resending-email-good-idea-or-terrible-idea#comments Email Delivery Toolkit blacklists blacklists Email email email deliverability email deliverability email strategy email strategy resending resending Spam Spam Mon, 15 Dec 2014 22:17:00 +0000 117221 at http://windowsitpro.com Eight Email Faux Pas That Need to Die http://windowsitpro.com/blog/eight-email-faux-pas-need-die <div class="node-body blog-body"><p><strong>Sponsored Blog</strong></p> <p>When email is something we use every day, it&rsquo;s easy to miss some of the silly things we do that prevent us from using it as effectively as possible, but it doesn&rsquo;t have to be that way. Skipping the basics like forgotten attachments, this list covers email usage crimes you might not even know you&rsquo;re committing.</p> <p><strong>Attaching the wrong thing</strong></p></div> <div class="og_rss_groups"><ul class="links"><li class="og_links first last"><a href="/blog/windows-it-pro-guest-blogs">Windows IT Pro Guest Blogs</a></li> </ul></div><p><a href="http://windowsitpro.com/blog/eight-email-faux-pas-need-die" target="_blank">read more</a></p> http://windowsitpro.com/blog/eight-email-faux-pas-need-die#comments Exchange Server Community Sponsor Email email Windows IT Pro Guest Blogs Mon, 15 Dec 2014 19:11:00 +0000 125181 at http://windowsitpro.com Email Deliverability: The Non-Profit Edition http://windowsitpro.com/email-delivery-toolkit/email-deliverability-non-profit-edition <div class="node-body article-body">Whenever the major ISPs alter their SPAM filter algorithms, one of the first questions to arise is how will affect businesses, who must then adapt their email methods in order to avoid the dreaded junk folder. What’s not often asked is how such changes affect the world of non-profits – organization that tend to lack the resources and knowledge of their for-profit counterparts. </div> <div class="field-content-focus"> <span>Content Classification:&nbsp;</span> Marketing </div> <div class="og_rss_groups"></div><p><a href="http://windowsitpro.com/email-delivery-toolkit/email-deliverability-non-profit-edition" target="_blank">read more</a></p> http://windowsitpro.com/email-delivery-toolkit/email-deliverability-non-profit-edition#comments Email Delivery Toolkit deliverability deliverability Email email email marketing email marketing non profits non profits Mon, 15 Dec 2014 17:56:00 +0000 115561 at http://windowsitpro.com 5 Traits All Email Specialists Should Have http://windowsitpro.com/email-delivery-toolkit/5-traits-all-email-specialists-should-have <div class="node-body article-body">Whether you are aspiring to be an email professional, or simply looking to hire one, you should be aware of some common basic traits that all individuals that are heavily involved in email should have. After looking at numerous job postings, here are the 5 most common and important.</div> <div class="og_rss_groups"></div><p><a href="http://windowsitpro.com/email-delivery-toolkit/5-traits-all-email-specialists-should-have" target="_blank">read more</a></p> http://windowsitpro.com/email-delivery-toolkit/5-traits-all-email-specialists-should-have#comments Email Delivery Toolkit creativity creativity Email email email specialist email specialist flexibility flexibility traits traits writing writing Mon, 15 Dec 2014 17:39:00 +0000 110391 at http://windowsitpro.com Tis the Season... To Measure Email Deliverability! http://windowsitpro.com/email-delivery-toolkit/tis-season-measure-email-deliverability <div class="node-body article-body">To stay competitive, many companies ramp up their email tactics during the holidays by boosting the amount of emails they send. With some alternative methods to heavy sending and best practices, companies can best ensure that their strategies are effective and not landing them on black lists.</div> <div class="field-content-focus"> <span>Content Classification:&nbsp;</span> Marketing </div> <div class="og_rss_groups"></div><p><a href="http://windowsitpro.com/email-delivery-toolkit/tis-season-measure-email-deliverability" target="_blank">read more</a></p> http://windowsitpro.com/email-delivery-toolkit/tis-season-measure-email-deliverability#comments Email Delivery Toolkit Email email email deliverability email deliverability email marketing email marketing holiday marketing holiday marketing holiday season holiday season Mon, 08 Dec 2014 20:06:00 +0000 114451 at http://windowsitpro.com Is SPF Preventing Your Emails From Being Delivered? http://windowsitpro.com/email-delivery-toolkit/spf-preventing-your-emails-being-delivered <div class="node-body article-body">Are your emails not reaching their intended audience? If so, it could be the result of Sender Policy Framework (SPF). It’s important for your overall email success to know how to quickly determine whether this is the culprit.</div> <div class="field-content-focus"> <span>Content Classification:&nbsp;</span> Marketing </div> <div class="og_rss_groups"></div><p><a href="http://windowsitpro.com/email-delivery-toolkit/spf-preventing-your-emails-being-delivered" target="_blank">read more</a></p> http://windowsitpro.com/email-delivery-toolkit/spf-preventing-your-emails-being-delivered#comments Email Delivery Toolkit deliverability deliverability Email email Sender Policy Framework Sender Policy Framework SPF SPF Mon, 08 Dec 2014 17:08:00 +0000 111911 at http://windowsitpro.com Is Automated Email a "List Killer"? http://windowsitpro.com/email-delivery-toolkit/automated-email-list-killer <div class="node-body article-body">In today's business world, emails are entirely necessary. But are they a necessary evil—one that will compromise the strength of your emails lists, as some have claimed?</div> <div class="og_rss_groups"></div><p><a href="http://windowsitpro.com/email-delivery-toolkit/automated-email-list-killer" target="_blank">read more</a></p> http://windowsitpro.com/email-delivery-toolkit/automated-email-list-killer#comments Email Delivery Toolkit Automation automation Email email email automation email automation list list Marketing marketing Mon, 08 Dec 2014 12:45:00 +0000 109991 at http://windowsitpro.com Acompli acquisition transforms Microsoft mobile email client strategy http://windowsitpro.com/blog/acompli-acquisition-transforms-microsoft-mobile-email-client-strategy <div class="node-body blog-body"><p>One thing you can always be sure about when working with technology is that change is constant. When I wrote about <a href="http://windowsitpro.com/exchange-server/exchanges-evolving-mobile-email-device-strategy" target="_blank">Microsoft&rsquo;s evolving mobile strategy for Exchange last May</a>, it seemed pretty clear that Outlook Web App (OWA) was the driving factor to deliver user functionality.</p></div> <div class="og_rss_groups"><ul class="links"><li class="og_links first last"><a href="/blog/tony-redmonds-exchange-unwashed-0">Tony Redmond&#039;s Exchange Unwashed</a></li> </ul></div><p><a href="http://windowsitpro.com/blog/acompli-acquisition-transforms-microsoft-mobile-email-client-strategy" target="_blank">read more</a></p> http://windowsitpro.com/blog/acompli-acquisition-transforms-microsoft-mobile-email-client-strategy#comments Exchange Server 2013 Office 365 Exchange Server 2010 Acompli Acompli Acquisition Acquisition ActiveSync ActiveSync Android Android Apple Apple Clutter Clutter EAS EAS Email email Groups Groups iOS iOS mobile device mobile device Outlook Outlook People View People View strategy strategy Tony Redmond&#039;s Exchange Unwashed Blog Tony Redmond&#039;s Exchange Unwashed Wed, 03 Dec 2014 13:00:00 +0000 123971 at http://windowsitpro.com What Does Engagement Tell You About Email Deliverability? http://windowsitpro.com/email-delivery-toolkit/what-does-engagement-tell-you-about-email-deliverability <div class="node-body article-body">Monitoring engagement is perhaps the best metric for determining the effectiveness of your email deliverability. As was recently discussed on business2community.com, “engagement is a metric used to determine which customers are interacting with your emails and in what ways, such as opening and clicking.” In fact, B2C even identifies engagement as the “Number One key to optimal email delivery.”</div> <div class="field-content-focus"> <span>Content Classification:&nbsp;</span> Marketing </div> <div class="og_rss_groups"></div><p><a href="http://windowsitpro.com/email-delivery-toolkit/what-does-engagement-tell-you-about-email-deliverability" target="_blank">read more</a></p> http://windowsitpro.com/email-delivery-toolkit/what-does-engagement-tell-you-about-email-deliverability#comments Email Delivery Toolkit clicks clicks deliverability deliverability Email email email marketing email marketing engagement engagement monitoring email monitoring email send rates send rates Mon, 01 Dec 2014 22:24:00 +0000 113211 at http://windowsitpro.com