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October 07, 2009

Ballmer: Windows 7 to Provide Just a Small Bump

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Speaking to the press in Munich, Germany yesterday as part of a multi-city tour to promote his company's upcoming products, Microsoft CEO Steve Ballmer said that Windows 7 would provide just a small bump to PC sales.

"There will be a surge of PC [sales when Windows 7 first ships] but it will probably not be huge," he said.

Windows 7 will officially begin shipping on new PCs and at retail beginning October 22, but Microsoft has been rolling out the new system to various customer groups over the past month as well. That may partially explain why there won't be a huge day one jump in PC sales.

But the economy factors in as well. According to Mr. Ballmer, the tech sector will start growing again soon, but growth will be slow and measured for the foreseeable future. Where Windows 7 could have the biggest impact is with businesses that have held off on OS upgrades for several years. These businesses are still running on the aging Windows XP.

Still, Windows 7 has met with almost universal praise. And that is enough to separate it, in dramatic fashion, from its Windows Vista predecessor.

As for Mr. Ballmer, his European non-vacation continues today in The Netherlands, where he'll provide the opening keynote for a launch event in The Hague. (I'm presenting a session about Windows 7 there as well.)

Related Reading:

End of Article



Reader Comments
ballmer translation:
it will outsell any apple and linux os combined in their entire history in just a few months. In other words, just the typical windows release.

guruguru October 08, 2009 (Article Rating: )


Aging or not, XP is part of the infrastructure of many businesses & won't be replaced easily or quickly. In many cases, hardware upgrades will be required to run 7. I believe the first adopters of 7 will be the average consumer, while business takes a wait-and-see approach.

scottm99999 October 08, 2009 (Article Rating: )


I am quite sure that those enterprise customers with SA will be looking at moving to this sooner than is traditioanlly expected.as they pushed the Vista upgrade off and will need to show the comapny some return on the SA investment.

fczajka October 08, 2009 (Article Rating: )


Good point, fczajka. I didn't consider software assurance when I posted. I don't hear much about SA out of Microsoft these days...are they still pushing it?

scottm99999 October 08, 2009 (Article Rating: )


@ guruguru:

Yeah. "just the typical windows release".

http://www.itnews.com.au/News/157767,nsw-police-dont-use-windows-for-internet-banking.aspx

infiniteloop October 10, 2009 (Article Rating: )


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