Readers saluted NetIQ WebTrends 7 On Demand (formerly WebTrends Reporting Service) by giving the solution almost 42 percent of the vote for the Best Web Site Analysis Service award. Why did this product get the nod? Readers say WebTrends 7 is highly functional and user-friendly.

WebTrends 7 is a solution that lets users analyze Web site initiations, evaluating factors such as marketing campaigns and click-stream behavior. The product lets users drill down to analyze how visitors respond to Web site hierarchy, online shopping, and customer support processes. Complete content analysis helps determine which content drives visits and which content encourages customers to leave the Web site. WebTrends SmartReports for Microsoft Excel lets users store and analyze data in Excel and convert path and scenario reports into visual diagrams. Users can also have daily metrics delivered to their desktops with Express Results Viewer. WebTrends works with and maintains reporting consistency across all Web properties, including Internet, intranet, and extranet.

2nd Place — PATROL Express
BMC Software
3rd Place — Argent Defender