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January 13, 2005

As Longhorn Schedule Firms Up, Product Packaging Evolves

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As Microsoft veers toward a mid-March 2005 Beta 1 release of its next generation operating system, codenamed Longhorn, the company is also starting to reevaluate which product editions it will ship. When Windows XP first arrived in 2001, the company had a simple product lineup, with Home and Professional Editions. Since then, however, Microsoft has confused the market with separate editions called Media Center, Tablet PC, and Starter Edition. With Longhorn, things could get even more confusing.

According to source at the software giant, Microsoft is considering greatly expanding the number of product editions with Longhorn, as it has done with Microsoft Office and Visual Studio. In addition to the editions that exist today, the company may add a Small Business Edition and an "uber" edition that combines all of the features and functionality from Home, Pro, Media Center, Tablet PC, and Small Business Editions.

Additionally, many of the product names will change. For example, today's Tablet PC Edition will likely adopt a name that is more applicable to general mobility and not specific to Tablet PC devices. Or, sources say, the Tablet PC features might simply be melded into the core OS. Microsoft would like to use more descriptive and friendly names for its Windows products and provide more overlapping functionality between the product versions. It's all up in the air, though the company expects to finalize the product types and distinctions by Q2 2005.

What's not up in the air, however, is Longhorn's ship date. The company is now committed internally to shipping Longhorn in May 2006. To meet this date, Microsoft has scheduled a March 16, 2005 Beta 1 release and a Q3 2005 Beta 2 release that will coincide with September's Professional Developers Conference (PDC) 2005 event in Los Angeles. Longhorn will then experience three release candidate builds, RC0, RC1, and RC2, before shipping in May 2006. For more information about this updated timeline, and the various product versions Microsoft is now considering, please refer to my SuperSite for Windows showcase, The Road to Windows Longhorn 2005.

End of Article



Reader Comments
Price differentiation.. it's a way of capturing as much money as possible

Anonymous User January 13, 2005


I'm not sure if I agree with that comment. If there are different versions (and obviously at different prices) if you don't need the full blown version with all the features a cut down cheaper version is a better option (particularly for many home users).

Anonymous User January 13, 2005


I heard Microsoft was moving to a Unix based OS. Sounds like all of the cusomers they are losing to Apple's MAC is starting to hurt them.

Anonymous User January 13, 2005 (Article Rating: )


There is a need for more sales middlemen, to explain why a 2 person SOHO shop should always purchase Enterprise products... At this rate of growth 50% of those employeed will be in sales

Anonymous User January 13, 2005 (Article Rating: )


Losing to Mac...? You're kidding, right? Apple is losing market share every quarter (and has been doing so every quarter since stand-up comedian Jobs came back).

Moving to Unix core...why? Why would someone change to almost 40 year old technology?

I heard that Ford is bringing back t T-Ford, 'cause they're losing all their customers to Yugo.

Not.

Anonymous User January 13, 2005


Move to a UNIX core? Pfft. M$ has spent billions in R&D for their OS, do you really think that they would just junk all of that research to go to UNIX? I am still laughing at that comment...

Anonymous User January 13, 2005 (Article Rating: )


I heard Microsoft was moving to a Unix based OS. Sounds like all of the cusomers they are losing to Apple's MAC is starting to hurt them.

HAHAHAHAHAHAHAHAHAHAHHAHAHA
I never heard anything so phunny in all my life. What a pathetic attempt to stir up some Mickysoft vs Duhpple conversation.

Hey I have a bridge to sell you too.

Anonymous User January 13, 2005 (Article Rating: )


Why don't Microsoft just buy Apple?

It'd be the quickest way to get a secure OS and all the technology they're copying from OSX like decent searching, 3d composite desktops, multimedia software that works, a DRM scheme that people don't mind and the record industry likes, .....

And they'd still be able to sell their cash cow Office product.

Anonymous User January 13, 2005


I'm guessing the friendly edition names are something like this.

Windows Work - For business
Windows Recreate - For Home and Entertainment
Windows Free - Tablet PC

Anonymous User January 13, 2005


With all the new infrastructure and APIs for developers to learn, Longhorn won't likely be relevant immediately on launch. Kinda like with 1.0 software in general.

IMHO, it'd be realistic to add one more date point to the schedule, signifying an estimate for a first patch, ie. 'First Usable'. How far off would it be?

J

Anonymous User January 13, 2005


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